Digital Media Technology
The Digital Media Technology program offers instruction and hands-on learning in in graphic design, digital video production, gaming, animation, simulation, and web design. Students may choose from several certificates which also apply towards the Associate of Applied Science degree in Digital Media Technology. Those include:
- Digital Animation: three-dimensional computer graphic animation
- Digital Graphics: the creation, publication and management of digital graphics for online distribution
- Digital Video: video production techniques for digital media
- Digital Video Game Animation: video game design and development for entertainment
Graduation Requirements
Digital Media Certificates (all): A cumulative GPA of 2.0 or higher. A minimum of 6 credits earned toward the certificate must be completed at SENMC. If the certificate requires fewer than 6 credits, all credits must be completed at SENMC.
AAS in Digital Media Technology: ENGL 1110G Composition I with a C- or higher; placement into college-level math and reading courses or completion of developmental courses with a C- or higher; cumulative GPA of 2.0 or higher. A minimum of 15 of the 60 credits for the associate’s degree must be completed at SENMC. Total credits required for degree: 60 credit hours
- Digital Animation - Certificate
- Digital Graphics - Certificate
- Digital Video - Certificate
- Digital Video Game Animation - Certificate
- Digital Media Technology Digital Animation - Associate of Applied Science
- Digital Media Technology Digital Graphics - Associate of Applied Science
- Digital Media Technology Digital Video - Associate of Applied Science
Learning Outcomes
- Develop appreciation for the history of cinema.
- Develop knowledge of the key eras in the history of US cinema.
- Learn the characteristics of major movements in international cinema.
- Explain technological innovations that were necessary for, and integral to, the advancement of cinema.
- Recognize the various elements that go into telling a story in cinema.
Learning Outcomes
- Demonstrate knowledge of fundamental features and navigation of desktop publishing software.
- Combine text and images for effective communication.
- Develop a balanced composition through use of color, contrast, and alignment.
- Place images within a composition and wrap around text.
- Produce documents with professional layout and typography skills.
- Create attractive and effective designs.
- Combine knowledge of typography, images, and design principles to produce professional print and web media.
- Create or add to a professional design portfolio for future use.
Learning Outcomes
- Plan and produce a digital video project
- Apply post-production workflow
- Work in team and as individual to complete digital video projects.
Learning Outcomes
- Define concepts related to digital video editing.
- Use non-linear video editing software for editing a short film
- Enhance storytelling through the use of continuity, timing, cutaways, intercutting, compositing, transitioning, jump cutting, montaging and animating.
- Use text, titles, transitions, video effects, sound effects, dialogue, and visual assets for digital video editing.
Learning Outcomes
- Describe and identify the principal components and terminology of digital media.
- Analyze and examine the use of digital media as a communication tool
- Plan and implement a digital media project
- Critique professional digital media products.
- Create projects using a variety of digital media tools
- Demonstrate a working knowledge of copyright and usage rights
- Present completed projects in a professional manner for critique.
Learning Outcomes
- Acquire and utilize web design terminology.
- Create basic web pages using HTML.
- Demonstrate how to use industry-standard, web editing software.
- Design professional pages that are easy to navigate and quick to load.
- Develop a basic comprehension of CSS
- Prepare and export a variety of graphics to be used online.
- Compare and contrast designing for web media vs. print media.
- Analyze the importance of web presence in today’s business/social climate.
Learning Outcomes
- Apply tools and techniques in analog and digital audio production
- Illustrate the fundamentals of acoustic science.
- Model professional behavior used in audio recording.
Learning Outcomes
- Record and edit wild sound effects and synced dialogue
- Discover, upload, and edit on-line music, ambience and sound effect loops
- Implement audio design theories
- Create an aesthetic soundtrack which incorporates multiple elements and dimensions
- Design, edit, process, mix and master a synced multi-track soundtrack
- Demonstrate capable use of digital audio production and post-production workflow
- Produce short audio projects which meet media industry technical standards.
Learning Outcomes
- Demonstrate a fundamental understanding of 3D animation history and principles.
- Analyze animation work of other artists.
- Appropriately utilize the various media technologies for digital 3D animation.
- Demonstrate and apply basic techniques of digital 3D animation.
- Demonstrate and apply basic processes of creating CGI for a narrative.
- Apply some basic strategies for developing and creating a story visually, and create original animations.
- Present original animations to instructor and classmates for critique.
- Create a CGI demo reel of work completed during the course.
Learning Outcomes
- Make and refine selections
- Adjust color and tone in an image
- Eliminate unwanted objects in an image
- Apply layers to organize and create effects
- Create brushes, styles and vector shapes
- Prepare image for print and screen output
- Apply masking and layers to non-destructively edit an image
- Effectively utilize blending modes and layer styles 1
- Apply adjustment layers 1
- Apply design principles including typography.
Learning Outcomes
- See course syllabus.
Learning Outcomes
- Apply a variety of shape blending options
- Create and apply new gradients
- Apply Gradient Meshes and Envelopes
- Create symbols, brushes and vector shapes
- Apply Pathfinder® and other effects
- Effectively utilize the pen tool to draw and edit shapes
- Effectively utilize Vector tools
- Prepare image for print and screen output
- Apply clipping masks. 1
- Prepare image for use in another program 1
- Apply design principles including typography.
Learning Outcomes
- Demonstrate proficiency in using advanced features of Illustrator.
- Identify and create different illustrator/art styles using advanced techniques for shading, perspective, light, reflection.
- Produce high quality digital imagery incorporating basic principles of composition.
- Create a series of illustrations demonstrating a design competency in layout foundation and illustrative moods or client/project based solutions.
- Create high quality portfolio pieces that demonstrate an advanced knowledge of design, composition and Illustrator techniques.
- The students will produce finished printed portfolio pieces demonstrating a comprehensive knowledge of typographical, design, illustrative and layout skills.
Learning Outcomes
- Exhibit proper usage of the principles and techniques of photography using digital equipment.
- Utilize features and techniques of a digital camera with proper use of lenses, settings, and flashes.
- Create photo collections that represent proper use of technical skills.
- Demonstrate proficiency in planning, lighting, capturing, and distributing photographic projects which show ability to create photographs artistically and to tell a story or express an idea.
- Utilize appropriate software to create original projects.
- Demonstrate knowledge in post-production of photos as to sizing, sampling, resolution, and exporting.
- Produce original projects which respect intellectual property of others.
- Create a digital portfolio of work completed during the course.
Learning Outcomes
- The basic philosophies and methods that guide people working in the Creative Media industry.
- Knowledge of a wide variety of different jobs, qualifications and paradigms used in the industry.
- Marketing, Production, Budgets, History, New Media, Inspiration and other aspects of the industry.
- An accurate view of the Creative Media field.
Learning Outcomes
- Practice Creativity
- Plan a Design project
- Demonstrate the effective use of Emphasis Contrast
- Demonstrate the effective use of Balance and Alignment
- Demonstrate the effective use of Harmony and Repetition
- Demonstrate the effective use of Flow, Movement, and Rhythm
- Demonstrate the effective use of Simplicity and Economy
- Effectively apply basic color theory
- Demonstrate the effective use of Typography principles 1
- Apply design principles to Screen Print Projects 1
- Develop client relations
Learning Outcomes
- Be able to correctly storyboard an animation scene
- Define and demonstrate basic animation terminology and principles.
- Produce a complete hand drawn animation using industry standard software and processes.
Learning Outcomes
- The goal of this class is for students to learn how to use advanced compositing and effects tools in order to achieve a more dynamic and professional visual look for their animations or motion graphics.
- By the end of the class, you should be proficient animation compositors that can assemble and synthesize a basic animation into a rendered, visually sophisticated piece.
- Students who pass this class will have a basic to intermediate knowledge of Adobe After Effects.
Learning Outcomes
- Translate concept art into a low and high resolution 3D model using proper modeling techniques
- Use Polygon modeling techniques to create a 3D character
- Layout UVs and utilize Adobe Photoshop to texture a model.
Learning Outcomes
- Students will demonstrate visual communication skills through critiques, written explanations, and storyboarding.
- Students will be able to illustrate ideas.
- Students will be able to storyboard animation and video projects.
- Students will be able to create complex lighting situations in a 3d environment.
- Students will be able to expand expertise in 3d studio as well as Maya.
- Students will be able to produce original projects that respect intellectual property of others.
Learning Outcomes
- Varies
Learning Outcomes
- See course syllabus.
Learning Outcomes
- Understand how to model more efficiently.
- Understand how UV texturing works.
- Create seamless textures.
- Model, texture, shade, and light their own object.
Learning Outcomes
- Explain film production processes; Interpret call sheets and deal memos, model basic on-set protocols and professional behavior
- Assist producers and directors in completing a professional film project
- Work effectively in production crew positions in a group environment.
- Recognize and articulate specific film production structure, from original concept to final release.
Learning Outcomes
- Understand film production processes used to produce a film
- Manage craft area job functions
- Model on-set protocols and professional behaviors
- Assist producers and directors in completing a professional film projects
Learning Outcomes
- Demonstrate proficiency in various areas of pre-production
- Create a script breakdown, budget, production and post-production schedule, and management plan and timeline that are technically sound.
- Use features of pre-production and project management software, to foresee and plan the pre- production, production, and post-production stages of a project
- Demonstrate understanding of the processes of supporting and managing a project, through the pre- production, production, and post-production stages to completion
- Work collaboratively and communicate effectively with the pre-production and management teams to produce the desired finished project.
Learning Outcomes
- Build upon knowledge of design and design terminology.
- Exhibit intermediate to advanced design principles using type, layout, and color.
- Demonstrate skill in intermediate to advanced concepts and features of page layout software.
- Exhibit knowledge of styles, tables, images and clipping paths and interactive documents as well as printing preparations and procedures.
- Create layouts for print, web, and other media that demonstrate an intermediate to advanced knowledge in typography and layout design.
- Format and produce newsletters and instructional flyers, as well as larger, complex projects such as packaging mechanicals, multiple master page documents, and books.
- Assess works of graphic design for quality and effectiveness.
- Utilize produced material to create or add to a design portfolio for future use.
Learning Outcomes
- Demonstrate the ability to produce and manage a video project; Produce a script, storyboard, and production schedule for a video project designed for a specific audience.
- Demonstrate proficiency in producing quality digital video footage and audio tracks; Shoot to the script and storyboard using a variety of camera and lighting techniques; Produce a finished complex sound track including narration, music, and sound effect.
- Demonstrate ability to produce and edit a professional quality video project; Integrate all production aspects of the project including video, audio, graphics, titles, transitions, and effects. Guide the project through the final production stages.
- Develop competency in digital video distribution using various formats and techniques; Distribute project in various formats which could include DVD and web posting.
Learning Outcomes
- Students knowledge of high-end video camera operation and features.
- Students must know all the working features of the video production equipment being used during the course in order to achieve the desired footage as required by the instructor.
- Demonstrate proficiency in producing quality digital video footage.
- Individuals must acquire the knowledge of different shooting styles in different productions situations and use those acquired skills to produce the appropriate video footage.
- Using the proper lighting in different on location shooting styles.
- Skill of each individual utilizing the usage of high-end camera equipment such as dollies, cranes and Steadicam.
- Each individual must work as a team player to create professional style video footage.
Learning Outcomes
- Intermediate to advanced video editing
- Create short films and training videos
- Create TV quality commercials
- Direct a news broadcast
- Work as a mentor to students on digital media equipment.
Learning Outcomes
- Demonstrate competency in the use of InDesign software.
- Create appropriate visual solutions based on target marketing information.
- Demonstrate competency in the design and production of advertising and promotional materials.
- Present ideas and concepts effectively and competently.
- Visually demonstrate design solutions to be used in a portfolio.
Learning Outcomes
- Gain a greater appreciation for the history of cinema
- Develop knowledge of the key eras in the history of U.S. cinema
- Learn the characteristics of major movements in international cinema
- Understand the various elements that go into telling a story in cinema: screenplay, narrative devices, director, producer, talent, production design, cinematography, editing, sound design
- Learn how major genres in U.S. cinema have evolved in the past 100+ years
- Gain a basic understanding of the operations and organization of the Hollywood film industry, from the studio system until today
- Gain an awareness of the shifts in the film industry that present new opportunities for independent filmmakers
- Understand the importance of learning about the history of cinema to the process of becoming a filmmaker
- Strengthen public speaking skills.
Learning Outcomes
- To expand your knowledge of the history of animation and its evolution to the modern day.
- To expand your ability to view animation critically and to understand its early connections to cartooning as well as its ongoing cultural presence and relevance.
- To expand your comfort with accessing information and completing assignments both online and independently. Canvas will be utilized for many of our readings and for some response assignments.
Learning Outcomes
- Introduction to visual communication; Defines design media; Discuss universal design principles and strengthen student basic design skills.
- Historical technological development and design; Prehistoric communication; Beginnings of alphabet and written language; Movable type and the printing press; Industrial revolution; Digital Age; Designers and Trends
- Personalities and their influence and contributions
- Identify design styles and discuss the relevance of how design influences; Idea generation; Trend sources; Influences or appropriation; Propaganda and advertising
Learning Outcomes
- Create effects using advanced blending techniques
- Effectively utilize advanced masking techniques
- Refine Selections with advanced techniques
- Assess Adjust color in an image
- Utilize advanced photo enhancement techniques
- Alter images using Photoshop painting techniques
- Create brush presets
- Create vector elements with paths
- Add manipulate type on a path 1
- Create advanced special effects 1
- Apply vanishing point warping 1
- Create a video clip 1
- Apply color adjustments to video
Learning Outcomes
- Apply proper exposure techniques.
- Practice effective composition techniques.
- Demonstrate knowledge of working with Camera RAW files.
- Demonstrate proper image adjustment and correction techniques.
- Successfully apply the basics of HDR digital photography.
- Apply techniques for modifying light.
Learning Outcomes
- Plan and produce web design mockups.
- Demonstrate a proficiency in HTML/CSS coding.
- Utilize basic web scripts.
- Integrate animation into web design
- Create fully functional websites using one or more web editors.
- Make a website “live.”
- Evaluate web designs for aesthetics and functionality.
- Demonstrate the utilization of responsive design.
Learning Outcomes
- using CSS, PHP, HTML, Photoshop, and WordPress.
- design a complete and fully functional online web business.
- understand and develop a plan to better manage a web store/business.
- review basic design guidelines in preparing a variety of web applications for business.
- develop technical skills in using various web-based solutions.
- reinforce your knowledge of web design software.
- introduce alternate sources of data, communication and financial solutions.
Learning Outcomes
- Create webpages using Hypertext Markup Language (HTML) elements and tags
- Format webpages using Cascading Style Sheets (CSS)
- Validate webpage code
- Apply industry-standard webpage design and organization principles
- Publish a website.
Learning Outcomes
- Understand the history of type
- Use type as a communication tool as well as a design element
- Understand the relationship between content and format
- Make informative decisions in typeface selection.
Learning Outcomes
- Learn to conceive and draw original images.
- Learn to use images to tell a story.
- Design, develop, and order images (shots) into storyboarded scenes.
- Understand how storyboarded sequences are a tool in the process of filmmaking.
- Understand how the storyboard image is translated from the written page.
- Build scenes from the scripted sequences into a storyboard.
Learning Outcomes
- Identify the elements of storytelling in scripted text or improvised performance
- Understand how these elements work together across different media
- Apply these elements of storytelling in original work
- Appreciate and master these elements for independent or collaborative work.
Learning Outcomes
- How to create a concept for a CG project.
- How to visualize a project, including scripting, storyboards and concept drawings.
- How to manage a project, including scheduling and budgeting.
Learning Outcomes
- Apply analog and digital audio hardware and software in audio recording.
- Apply common professional set-up practices of audio production facilities.
- Produce audio projects, sync sound recordings, and audio dialogue replacement (ADR) demonstrating technical expertise.
- Perform an audio mix and master for a final professional product.
- Analyze and compare existing audio productions for quality.
Learning Outcomes
- Compare the properties and propagation of sound and importance of sound to the storytelling aspect of filmmaking
- Learn the process of designing a soundtrack for film and recording live audio dialogue for use in post- production editing.
- Learn methods of capturing sound including live audio recording, dialogue recording, Foley, orchestration and audio dialogue replacement
- Design a soundtrack for motion media project.
Learning Outcomes
- Define and explain the fundamental concepts of cinematography, such as exposure, lighting solutions, and color temperature.
- Understand how cinematography brings the Director’s vision to reality.
- Demonstrate proficiency in plotting and executing interior and exterior lighting solutions.
Learning Outcomes
- Identify the role of a 3D modeler in a production pipeline within various fields of digital animation.
- Apply techniques in modeling mechanical and organic objects.
- Utilize tools available in professional 3D modeling software.
- Create simple animations and renders.
- Present original animations to instructor and classmates for critique.
- Create a demo reel of work completed during the course.
Learning Outcomes
- Be familiar with the CMI computer system, facilities, equipment and policies.
- Appropriately utilize the various media technologies available at CMI for digital illustration.
- Understand the different roles and areas of digital illustration.
- Understand and apply some basic techniques of digital illustration.
- Understand and apply some basic processes of creating pleasing images based on knowledge of traditional art principles.
- Begin to apply some basic strategies for developing and creating aesthetically pleasing images.
Learning Outcomes
- To become more proficient with InDesign in preparing a variety of documents including CD covers, flyer and long documents.
- To refine design process in laying out various documents.
- To increase knowledge of paper creation and relevant paper choices for specific projects.
- To increase knowledge of color and file formats.
- To prepare files for service bureaus, presentation and critique.
- To create portfolio-ready pieces.
Learning Outcomes
- Students will work together to create portfolio-quality work in a studio environment. Through classroom discussion and reporting the students will collaborate to produce a professional quality “vertical slice” game concept within a defined timeline and financial budget.
Learning Outcomes
- Use major software tools with ease
- Manage timelines through key frames
- Build storyboards
- Demonstrate knowledge of 2-D and animation terminology
- Produce actions, set environments and constraints for 2-D animation
- Render full animation
Learning Outcomes
- See course syllabus.
Learning Outcomes
- Clearly describe the role of an animator in cinema, gaming and related fields.
- Recognize leading animators and their methods.
- Demonstrate knowledge of advances in contemporary animation.
- Utilize current industry standard animation tools.
- Apply fundamental animation processes and techniques.
Learning Outcomes
- Understand what Rigging is and the role it plays in the world of cinema and video games.
- Be familiar with industry professionals and their techniques and approaches to rigging.
- Understand and be able to apply the fundamentals of rigging to industry standard applications.
- Demonstrate ability to rig basic to intermediate machines, bipeds and quadrupeds.
Learning Outcomes
- Create skeletal riggings for use with a 3D model
- Attach riggings to a 3D model using Smooth and rigid binding and refine the bindings so that they are properly weighted
- Animate a 3D model using skeletal and vertex animation techniques
Learning Outcomes
- Define the duties and skills sets required for a career in 3D Modeling.
- Understand the Maya interface, the uses for all of the major modes and menus of the interface and be able to describe how to access the tools, actions and the options of those tools and actions.
- Complete and compile a multi shot animated short.
Learning Outcomes
- Define the duties and skills sets required for a career in 3D Modeling.
- Understand the Maya interface, the uses for all of the major modes and menus of the interface and be able to describe how to access the tools, actions and the options of those tools and actions.
- Complete and compile a multi shot animated short.
Learning Outcomes
- Understand the role of lighting and surfacing to tell a story.
- Be familiar with leading lighting artist and their approaches.
- Utilize the software implemented in the entertainment industry.
- Understand and apply fundamental lighting and rendering techniques.
- Demonstrate ability to create successfully rendered scenes from concept through production.
Learning Outcomes
- Demonstrate communication skills through written critiques and explanations
- Students will demonstrate visual communication skills through critiques, written explanations, and storyboarding
- Demonstrate a working knowledge of Brush’s interface
- Demonstrate a working knowledge of Zpheres and how they are best used to create sculpts
- Demonstrate a working knowledge of painting a mesh using Spotlight
- Demonstrate a working knowledge of retopologizing and exporting the mesh
- Demonstrate a working knowledge of integrating the full Zbrush pipeline into Unity and Unreal
Learning Outcomes
- Understand what the basics of drawing the human form.
- Have a general understanding of human anatomy as needed for the artist.
- Be able to design the human form from imagination.
Learning Outcomes
- See course syllabus.
Learning Outcomes
- Understand the flow of character anatomy.
- Model polygon, NURBs, and subdivision objects.
- Gain a better understanding for geometry flow on characters.
- Gain general knowledge of anatomical character techniques.
- UV texture an anatomical character correctly.
- Create anatomical characters more efficiently.
- Sculpt detail into a character to add to its’ realism.
Learning Outcomes
- See course syllabus.
Learning Outcomes
- Students will develop rapid prototyping techniques. Through classroom exercises the students will gain competency in industry-standard game creation engines and tools, and learn to work together in groups to create rapid prototypes. This includes creating art, sound and music, and creating basic scripts within an engine.
Learning Outcomes
- Break down the different types of bugs found in alpha and beta versions of games
- Learning how to write and submit bug reports using current industry requirements
- Communicate clearly within a team environment
- Learn how each of the major platforms receive game submissions as well as the requirements for each platform.
Learning Outcomes
- Students will develop level design skills. Through classroom exercises the students will gain a comfortable competency with designing levels both on paper and digitally. This includes creating first person shooter levels, third person levels, multiplayer level design, and more.
Learning Outcomes
- Varies
Learning Outcomes
- Varies
Learning Outcomes
- Varies
Learning Outcomes
- Varies
Learning Outcomes
- Varies
Learning Outcomes
- Varies